The Power of Small Moves

Posted on by Scott

 

shoes

Last week I bought a pair of running shoes.

It’s a small thing really. Many of you may shrug it off as insignificant. But for me it’s huge. I’ve never thought of myself as an athlete, much less a runner. I still don’t. My pursuits generally lean in a more leisurely direction. Running was something I did when one of my children cried out in pain. I’m not a total couch potato. My involvement with the Boy Scouts of America occasionally found me camping, hiking, or canoeing. Other than that though, I was pretty sedentary. And it showed.

I’m one of the millions of Americans who would moan about the unhealthy state of my body, suck in to button my pants, and then reach for a second helping of some greasy, fattening junk food. I regularly promised myself that this would be the week I did something about my health. This would be the week I finally got serious about exercising and eating better. But like so many others, I never did it.

Then a couple of months ago I participated in a Color Run. I walked the event, huffing and puffing the entire way. With each step, I grew more and more frustrated with myself and my lack of discipline. I was surrounded by hundreds of people at least as unhealthy as me, but all I saw were the strong, toned bodies running seemingly effortlessly ahead of me. I thoroughly enjoyed the event, but it made an impression on me. Something clicked and spurred me to action. I decided to stop wishing and start doing.

I began by searching for beginner workout plans. I came across one called “90 Days of Action” that looked fairly easy. It features two or three exercises a day using only your body weight. The total time investment is maybe ten minutes. Surely, I thought, I can commit to ten minutes a day. I’m motivated by seeing clear progress, so I made a chart and started marking off the days.

As promised, the workouts were short and not so difficult that I couldn’t manage them. After a week or so of crossing off the days, I read about the American Heart Association’s recommendation to take 10,000 steps per day. I downloaded an app to my phone and started walking. That led to discussions with a couple of people about the Fitbit bands they were wearing. I ordered one. A recommended companion app got me to tracking my calorie intake. Almost subconsciously, I started adjusting – ever so slightly – what and how much I ate. Then one day last week, in the midst of walking around the park, the thought came to me …

“I think I could run for a little bit.”

 

It’s often said that people are afraid of change. That’s not true. If people feared change we would never buy new clothes, trade in our cars, or rearrange the furniture in our house. No, people don’t fear change. What we fear is transition; the work it takes to move from one state to another. We want the change to take place – we just balk at the act of changing.

I think most transitions fail because we try to take on too much at once. There’s a reason gym membership goes up right after New Year’s Day and falls off less than three months later. There’s a reason most attempts at dieting don’t stick. It’s because those moves are too big. They involve too much change at once. The finish line is too far off and the mountain just seems too high. All it takes is one small slip and we feel like we’ve failed. Game over.

The secret to successful change, I believe, lies in small moves. It requires taking a long-term view as opposed to our typical “I want it now” expectations of instant gratification. It means taking things slow and focusing our energy on the first small step – the first small chunk. That allows us to more easily get back up if we stumble. It also allows us to achieve victory, however small, a lot sooner. And each small victory provides the boost you need to tackle the next step.

Chinese philosopher Laozi once said “A journey of a thousand miles begins with a single step.” That makes more and more sense to me. Taking the first step is always the hardest, so why not make it a small one – a downhill step if you will. That makes step two easier. Step three becomes easier still. Pretty soon you look back and gaze in wonder at how far you’ve traveled.

I didn’t set out to become a runner. All I did was take the first step. And then last week… I bought a pair of running shoes.

The Music of Mastery

Posted on by Scott

guitar

My son Alex and I recently started taking guitar lessons. We’ve made attempts at it in the past; but online videos, DVDs, and instruction manuals just didn’t do the trick. We’ve only had two or three lessons to this point and we’re both excited about our progress. Even though we’re just at the beginning of this journey, I’ve already made a few observations that I believe apply to mastering any new skill.

Getting started is the hardest part. The first time you pick up a guitar, it feels awkward. Everything is new. You really have to think about where your fingers should go – and it hurts. In the beginning, your finger tips are sensitive. They aren’t used to the pressure it takes to properly play the notes. But with time, your fingers develop calluses. With regular practice, the movements that felt so foreign start becoming second nature. The thing is though, you have to fight through that initial phase. Mastery is the result of practicing until new becomes normal.

Focus on mastering the fundamentals. There are hundreds of different chords, strumming patterns, and combinations of each that one can play on the guitar. Looking at the volume of techniques that are possible is overwhelming. But most popular songs can be played with four to seven basic chords. It makes sense then to spend time practicing these basics before moving on to more complex skills. Use the 80/20 rule to your advantage. Mastery is the result of perfecting a few key behaviors.

Personal instruction trumps going it alone. Alex and I struggled during our attempts to learn guitar on our own. He didn’t have the discipline to stick to a regular practice schedule and I wasn’t sure if I was using the right technique. Now that we attend lessons with a personal instructor, things are different. We have someone who suggests a course of action, models proper technique, and holds us accountable for sticking to the plan. Mastery is the result of partnership with someone invested in your success.

Mastering a new skill set can be intimidating, frustrating, and exhausting. It can also be very rewarding. I don’t expect to be playing Carnegie Hall any time soon; but that’s ok. Strumming with my son around a campfire is more my style anyway.

What new skill would you like to master?

Get SMART: Turning Great Ideas Into Strategies

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smart

So, you received your goals for the year. And rather than letting the future fall to chance, you decided to take control. You pulled the team together and generated a list of ideas – ideas that you hope will make the difference between meeting your goals and falling short; ideas will guarantee success rather than failure.

But what to do now? How do you take this list of ideas and turn them into workable strategies?

The key is to focus on SMART Goals. The acronym SMART is a method for turning an idea into a well-defined strategy that you can implement. It stands for:

SPECIFIC – Tells us exactly what we’re supposed to do.

MEASUREABLE – Allows us to determine the impact and whether or not the strategy was successful.

ATTAINABLE – Has buy-in from the team. Everyone feels that we can accomplish it.

RELEVANT – Helps achieve the overall goal we’ve set out to accomplish.

TIME-BASED – Has defined start and stopping points. We know when it’s over.

To illustrate the power of SMART goals, let’s use a personal example. Let’s say your family has decided to go to Disney World for vacation this fall. After analyzing your vacation budget and the costs associated with the trip, you set a goal to raise $5,000 in order to make the trip happen. So you have a meeting and brainstorm ideas to come up with the money. Ideas include…

  • Garage sale
  • Cut back on eating out
  • Get a second job
  • Sell blood/plasma
  • Discontinue the cable TV
  • Etc.

After brainstorming your list of ideas, you determine which ones have merit and which ones should be discarded. What’s left is a list of great ideas, but no defined strategy. We need to use the SMART Goal filter to turn the ideas into strategies.

For instance, let’s take the second idea on the list – “Cut back on eating out.” Perhaps your family eats out an average of five times per week. Each meal costs you around $50. Armed with this information, you refine your idea using the SMART goal filter. “Cut back on eating out” becomes “Reduce eating out from five times per week to 3 times per week during the months of April and May, saving $800 ($50/meal x 2/week x 8 weeks).”

Now your idea has been transformed into a workable strategy that moves you closer to the ultimate goal. Complete the same process with each idea from your list that you’ve determined has merit. Make sure to develop enough strategies to meet, or exceed, your goal. After a period of time, assess your progress and make any adjustments necessary to remain on track.

Get the most from your team by tackling those goals together. Use brainstorming and SMART goals to move the team forward. Here’s to your success!

What’s Your Strategy?

Posted on by Scott

point-a-to-b2Well, the first quarter is over. Finished. In the books.

How did you do?

Did you make budget? Did you reach your goals? Did you meet the expectations set by your organization, shareholders, customers, and employees?

Did you accomplish the things you set out to achieve? Did the strategies you put in place pan out like you thought they would?

What’s that? You didn’t have any strategies? Oh…

Too many leaders navigate their way through the year without a strategic plan. This is a mistake. You may have goals, but without a strategy, you have no clear path to achieve them. You have no idea how close you are to the finish line. You have no way of knowing whether or not you are headed in the right direction until the final numbers come out. In short, a goal without a plan to achieve it is just a dream.

Perhaps you achieved your goals. If so, congratulations. But how do you what activities resulted in the victory? How do you know you didn’t just get lucky? Operating without a plan is like going on vacation without consulting a map. Having a clearly defined plan for achieving your goals gives you control over your destiny. And which would you rather do … wander around blindly, hoping for the best … or execute a strategy that’s designed to provide the results you want?

That’s what I thought.

How about we approach the second quarter with intention? Let’s put together a set of strategies – a plan – that will get us where we want to be. Here’s how…

1. Clearly define the results you are after. Start with your annual goal. Subtract the gains you’ve made year-to-date (or subtract your losses) to get a true picture of the mountain you have left to climb. Now break that goal into smaller, more manageable chunks. I like to focus on 90 day increments. That’s long enough to implement some fairly detailed tactics, but about as long as you can keep people focused on a specific initiative. And you need your team to stay focused. Plus 90 days will get us to the end of June – a perfect time to regroup and refocus.

2. Develop a set of strategies to address the goal. With your 90 day goal(s) now in mind, it’s time to devise your strategy. Pull your team together and share one of your 90 day goals. Now lead a brainstorming session to generate a list of actions the team will engage in over the next three months. It’s important that everyone participate in this meeting. You want as diverse a group of people as possible. How can you expect to uncover new ideas if you don’t entertain new perspectives? Make sure to use the SMART Goal formula to refine each idea. (I’ll write more about brainstorming and SMART Goals in the near future.)

3. Execute your plan. The best strategies are useless if they aren’t implemented; so get moving. Every day counts and 90 days will be over before you know it. Delegate responsibilities, allocate resources, and provide the necessary motivation/accountability. Don’t assume that communicating the plan once at the beginning of your initiative is good enough. Most people require regular communication to stay engaged. Our tendency is to wander off track, so need something, or someone, to pull us back in line.

4. Lather, Rinse, Repeat. After 90 days of focusing on your strategic plan, it’s time to start over. Assess your progress to determine if your strategies have been successful. With a new goal in hand, reconvene the team to discuss the next 90 days. What strategies have been successful? What can be done to make them even more so? Conversely, what strategies failed? What can be done to salvage or replace them?

We all need goals to help move us forward. A properly designed goal provides a target to work toward and a measuring stick for performance. But unless the goal is accompanied by a well thought out strategic plan, it’s hard to know the way forward. The absence of a plan means you’re left with luck as your strategy. And I don’t know about you, but I’d rather not depend on that.

If all of this sounds intimidating, or you’d like some assistance developing good strategies, give me a call. I’d love to help.

The Art of the Do-Over

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goalsNow that the hustle and bustle of Christmas is over, attention turns to New Years. Across the globe, people are busy deciding where they will be and who they will be with as they count down the final minutes of the year and celebrate the arrival of 2015. For many, this also means making New Year’s resolutions – commitments to changes in behavior that will improve their lives.

According to research conducted by the University of Scranton, the most popular resolutions made for 2014 were:

  1. Lose Weight
  2. Get Organized
  3. Spend Less/Save More

That same study however, also found that only 8% of those who make New Year’s resolutions actually succeed in achieving them. As soon as one week after making their resolution, 25% report they’ve already broken them. Less than half are still on track after six months. That’s an alarming rate of failure. In fact, I know a great many people who have become so frustrated with their inability to achieve their resolutions that they have decided to stop making them.

We all make promises, to others and to ourselves, that we fail to keep. We fail for any number of reasons; lack of time or money, demands placed on us from others, even random and unforeseen circumstances. But one thing that seems to act as a stumbling block for me is self-control. I sometimes find myself struggling between that which I should do and that which I want to do. For instance, I know I should jump on the treadmill in my backroom for twenty minutes but I’d rather spend that time browsing the internet or watching TV. I should buckle down and finish the big report I have due for work, but I’d rather check out what my friends are doing on Facebook. This lack of discipline keeps me from achieving the goals I’ve set for myself and cause me a great deal of frustration.

Is it any wonder then that, every December, so many of us make the same resolutions we did the year before? How can we overcome this natural tendency to lose steam and forgo the needs in pursuit of the wants? Wharton professor Katherine Milkman offers one suggestion in a strategy she calls the “fresh-start effect.”

Milkman feels that, rather than getting frustrated with our inability to stay on track, we embrace it. Knowing that our motivation to perform is strongest in the days and weeks following a milestone, we should use them to initiate a fresh start toward our goals. Here’s how she puts it:

“At the beginning of a new week, the start of a new month, following a birthday, or after a holiday from work, people redouble their efforts to achieve a goal. Why? Because in these fresh-start moments, people feel more distant from their past failures. Those failures are the old you, and this is the new you. The fresh-start effect hinges on the idea that we don’t feel as perfect about our past as we’d like. We’re always striving to be better. And when we can wipe out all those failures and look at a clean slate, it makes us feel more capable and drives us forward.”

As a kid, I loved do-overs. So did my friends. We made a point to allow a certain number of do-overs in any pick-up game we played. It allowed us to focus on being successful rather than on being a failure. I think it’s sad that as grown-ups we seem to have forgotten the art of the do-over. Not that everyone gets an unlimited amount of free passes (even as kids we only allowed one or two per game); but we can all use a fresh start from time to time.

As you look forward to 2015 and make your list of resolutions – or goals, or commitments, or whatever you want to call them – aim for excellence, not perfection. Know that you don’t always have to get it right the first time. Know that if at first you don’t succeed…well, you know the rest.

 

Mission Accomplished: What I Learned From Winning NaNoWriMo

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imageI did it.

Four weeks ago I accepted the NaNoWriMo (National Novel Writing Month) challenge. The goal was to write a 50,000 word novel during the 30 days of November. I’d heard about it just a couple of days before the month started during an NPR interview with Chris Baty, with the guy who started it in 1999.

I crossed the 50,000 word goal line just before midnight on Saturday, November 29th. I uploaded the text to nanowrimo.org in order to validate my word count and was immediately forwarded to a screen that read CONGRATULATIONS! in giant letters. While it felt good to get that kind of instant feedback from the site, the personal sense of accomplishment feels even better.

Now that November and the challenge are over, I thought I’d share a few personal observations about the process of goal achievement.

  • You have to set a big goal. This may seem counter intuitive. After all, if you set a goal that’s too big it’s easy to get discouraged and assume defeat before you even get started. But I think the bigger danger lies in setting a goal that’s too small. Goals that seem small invite procrastination. It’s easy to put off something that seems easy to accomplish. Knowing that 50,000 words would not be easy meant that I had to start right away. Just getting started is often the hardest part of reaching any goal.
  • You have to make forward progress every day. I knew that if I let just one day go by without working on my novel, I would never finish. Allowing yourself to rest is like giving yourself permission to quit. Newton’s first law of motion applies to goal achievement. A body at rest tends to remain at rest. So I made myself write some every single day. Sometimes it was only a hundred words or so, but moving forward actually keeps you moving forward.
  • Your work isn’t finished when the goal is reached. I achieved the official goal of writing 50,000 words; but my story isn’t finished. I still have a few more scenes to write before I can call my book complete. That means I can’t stop. As long as I have more story to tell, I’ll keep writing. As long as you have more to give, you still have work to do.
  • You learn more about what you still have to learn. I’m a better writer (I think) than I was a month ago; but I know I can get better. There are elements of my story that are rough and characters that need more development. So once I get through the first draft, I have to go back and refine several parts of the narrative. I’ll research the parts that gave me trouble and work on them so I can improve.
  • You start to thrive on the challenge. I have come to relish the sense of accomplishment I feel when reaching a personal milestone. That’s why I keep giving myself goals like this – to see how far I can stretch. It’s been said that the day you stop growing is the day you start dying. After this project is said and done, I’ll be looking for something else to test myself with.

If there’s a goal in front of you that you’re trying to reach, let me encourage you to keep going. If you don’t have one, set one. Make it big and do something to move you forward every day. Otherwise, your story will never be told. And, to paraphrase the NaNoWriMo slogan, the world needs your story.

How to Achieve Your Goal in 30 Days

Posted on by Scott

IMG_1344It’s been a while since I started writing my weekly articles. Each week, I share a personal story or reflect on an event from history and attempt to tie it back to some aspect of sales effectiveness, customer service, or leadership. And each week I am honored to hear from people who say my message resonated with them.

Thank you. Your feedback means the world to me.

I love writing. I love taking abstract concepts that are floating around in my head and making them real. I love the satisfaction that comes from creating something that didn’t exist before. And I love sharing my creation with you.

It’s been said that we all have a book or two inside of us. I believe that. We all have ideas, experiences, and observations that are dying to get out. Words that need to be shared. Dreams that long to be expressed. Each and every one of us could write a multitude of books.

I’ve decided to write one of mine.

November is National Novel Writing Month. According to founder Chris Baty, the goal is to encourage each and every person to get one of their books out of their head and into written form. The challenge is to make this happen during the month of November. The first challenge took place in 1999 and drew 21 participants, each accepting the challenge to create a rough draft of their novel within 30 days.

Writing a book is a daunting challenge. Like so many other meaningful activities (dieting, exercising, and cross-selling are a few that come to mind), it can seem overwhelming. It’s something we want to do, but it seems so difficult that we just keep putting it off.

But Baty says that writing a book doesn’t have to be that hard. During an interview with him I heard on National Public Radio, he provided a handful of tips for making the process more manageable. I think these tips work for any seemingly impossible goal you might be facing.

  • Make a short-tem commitment. Give yourself a short window in which to achieve your goal. The more time you give yourself, the longer you’ll procrastinate. Ever spend the night before you go on vacation madly cleaning the house and tying up loose ends? It’s amazing what you can accomplish with a short deadline. So use this phenomenon to your advantage and give yourself a short leash.
  • Break it down. Writing a 50,000 novel seems unattainable to most people. But breaking that goal down into 30 daily increments (about 1,700 words) makes it seem so much more manageable. My weekly articles tend to run between 500 and 600 words (this one is a little longer), and I can churn them out pretty quickly. So I just need to write the equivalent of three short articles a day.
  • Get started. A lot of people are intimated by writing because they’re worried about the details. Maybe their spelling isn’t the greatest, or they’re afraid they’ll get some facts wrong. These are self-limiting barriers that keep us from attaining our goals. The key is to make the effort. Technique improves with practice; but you can’t get better if you never take the first step.
  • Embrace accountability. If no one knows you’re trying something new, then there’s no downside to giving up. Making your commitment public invites others to check in on your progress. We all need a little help to succeed, whether it’s encouragement, constructive criticism, or a good kick in the pants every now and then. So ask others to help you succeed.
  • Celebrate success. There will be good days and bad days along your route to achieving your goal. Our tendency is to focus on the bad ones. It’s important to stop periodically and recognize the advances you’ve made. The energy you get form seeing your progress will propel you forward. Again, having others invested in your project helps as it allows them to celebrate with you.

I’m both excited and terrified at the prospect of writing a novel. I’m going to try and keep these ideas in mind as I work my way through it. Hopefully 30 days from now I’ll have something to show for the effort. I invite you to choose a goal for yourself and join me for the ride.

Lady Liberty – A Symbol of Teamwork

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The Statue of Liberty by Scott Voland (8/16/14)My wife and I recently returned from a weekend vacation in New York City. I’ve visited a couple of times before to attend conferences, so I really enjoyed this opportunity to see the city through the eyes of a tourist. We mapped out a few places we wanted to eat and some attractions we wanted to visit and, of course, Susan had some shopping in mind as well.

One of the attractions we made a point to see was the Statue of Liberty. I’ve always been amazed by large-scale works of art such as this. And pictures just don’t do it justice. You have to see Lady Liberty first-hand to really appreciate her.

Did you know that the statue was a gift from France? It was first conceived of in 1870 by the politician Édouard René de Laboulaye and sculptor Frédéric Auguste Bartholdi. They hoped that by honoring the United States’ advances in the name of freedom and liberty, the citizens of France would be inspired to move toward democracy themselves. Bartholdi traveled to America to gain support for the idea. President Grant quickly agreed to the gift and Bartholdi returned to France to begin the work.

Bartholdi’s design called for building the statue in sections that would be shipped across the Atlantic and assembled on site. French citizens donated to the project and as sections were completed, they were displayed at fairs and other exhibitions. The statue was completed in 1884 and fully assembled in Paris. It was presented to the U.S. Ambassador and the French government agreed to pay for its trip to New York.

But the Statue of Liberty almost never made it to America.

Under the original proposal, The United States would finance the design and building of a pedestal for the statue to stand upon. The American government, however, proved reluctant to donate to the effort. The Governor of New York, Grover Cleveland, vetoed a bill to provide half the cost. Democratic representatives stalled a congressional bill to fund the full project. The pedestal, initially designed to be 114 feet tall, was reduced to 89 feet in order to reduce the cost.

Still, the statue sat in Paris for almost a year before sufficient funds were collected to complete the pedestal. It took a grass-roots campaign by newspaper publisher Joseph Pulitzer (does that name ring a bell?) to generate enough interest to move the project forward. Eventually, sufficient work had been completed for the statue to be moved to New York. It was finally unveiled in place on October 28, 1886. Now President Grover Cleveland presided over the city’s first ticker-tape parade as part of the festivities and the Statue of Liberty began welcoming immigrants seeking a new beginning in America.

I find it interesting that people, and organizations, so often fight against clearly beneficial opportunities. The Statue of Liberty would obviously serve as a symbol of America’s success to the rest of the world, and yet Congress refused to allocate the necessary resources. It would bring recognition and tourism revenue to the City of New York, but the funding bill was rejected. And keep in mind – the statue was a gift! All we had to pay for was a display stand. I wonder what the French thought of us at that point.

As is the story of America, the people stepped up. The pedestal was paid for by 120,000 individual donations from ordinary people. Pulitzer published the names of every single donor, and 80% of the donations were of less than $1 each. The team pulled together and accomplished what seemingly couldn’t be done.

What opportunities are you missing out on right now? What great work is being held up by infighting, someone’s desire to maintain the status quo, or fear of failure? What if your team actually pulled together? What could the sum of their many individual efforts, focused on a common cause, accomplish? Something amazing, I bet.

Up, Up, and Away

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Larry Walters, Balloon ManLarry Walters had always wanted to fly.

As a boy, he became fascinated with airplanes and dreamed of soaring among the clouds. Once he reached adulthood, he joined the Air Force – intent on becoming a pilot. However, his poor eyesight disqualified him from his dream job. He served his time and, after his discharge, took a job as a truck driver.

Larry spent evenings in his backyard watching as jets from nearby Los Angelos International Airport flew overhead. He’d spent 20 years wrestling with his dream of flight, and as the days passed, his frustration only grew. If he didn’t do something about it soon, he feared he’d go crazy. As Larry sat and watched the planes and birds pass by, a plan slowly began to form in his head. Then on July 2, 1982, he put his plan into action.

He’d purchased 42 weather balloons a few weeks before. Now, with help from his girlfriend and a couple of others, he filled each one with helium and tied it to an aluminum lawn chair. A tether tied to the bumper of his friend’s car kept the contraption (dubbed Inspiration I) from blowing away while he filled the balloons and gathered the rest of his supplies. Armed with a CB radio, a camera, some sandwiches, and a pellet gun; Larry strapped himself into the chair, said a quick prayer, and cut the tether.

His goal was to float lazily over town for a while, seeing the world as a bird does from 30-40 feet, then shoot a few balloons and descend. If he couldn’t be a pilot, he figured he would at least experience the thrill of flight for a brief time. Maybe then the dreams would stop.

But things didn’t quite go as Larry had planned.

With the tether cut, Inspiration I rocketed into the air – the jolt caused Larry to lose his glasses. He ascended at the rate of around 1,000 per minute, finally leveling off around 16,000 feet. At this altitude, Larry feared shooting a balloon would unbalance the chair and send him tumbling to the ground, so he drifter for several minutes before a TWA pilot passed him and called in a report of a man floating in a Lawn chair.

Larry drifted into controlled airspace over the airport and managed to contact a civilian radio group over his CB. After 45 minutes shivering in the cold, he finally worked up the nerve to shoot a balloon or two and began to descend. His dangling ropes tangled in some electrical lines causing a power outage. Larry climbed down the pole to safety and a $1,500 fine for piloting an unlicensed aircraft.

Have you ever had a dream you just couldn’t shake?

What if you acted on your dream and the reality was much more than you could ever hope for? What if you set a goal, acted on it, and the result made you wonder why you were so limiting in your expectations? What if you are capable of more than you can imagine?

Think of the goals you have for yourself, your family, and your business. How many of those goals remain unrealized because you’ve yet to act on them? The timing and circumstances may never be ideal, but why let that stop you? Why not start right now?

“All men dream, but not equally. Those who dream by night in the dusty recesses of their minds wake in the day to find that it was vanity; but the dreamers of the day are dangerous men, for they may act their dreams with open eyes, to make it possible.” T.E. Lawrence

 

What it Takes to Win

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Tour de FranceHenri had a problem.

Sales of L’Auto, his daily newspaper devoted to sports, were slow. He’d started the paper in 1900 to compete with France’s largest sports paper, Le Vélo. But after almost three years, circulation hovered around 25,000, far lowered than desired. Henri wanted to not only compete with his rival, but dominate them. So he called an emergency meeting of the paper’s staff. They needed an idea – something big that would cement their legacy as the country’s premier sports authority.

The answer, suggested by a young writer focused on rugby and cycling, was a race. The paper would sponsor a six day, multi-stage bicycle race around France; creating an event grander than anything seen before. The proposal was quickly adopted. As plans for the race progressed, it grew to 19 days. Six just wasn’t enough to attract the kind of attention L’Auto needed. Unfortunately though, this put the race at out of the reach of many would-be participants. By the time it started on July 1, 1903, there were less than 100 registered racers.

However, while the field of competitors was small, the race attracted hoards of avid cycling fans. L’Auto’s circulation immediately jumped to over 65,000. The race became an annual event and circulation continued to grow. By 1923 over 500,000 copies were being sold each day. As luck would have it, the paper was eventually shut down in 1946, having been associated with Nazi influences during the Second World War.

But the race continued.

Today, the Tour de France consists of 21 day-long segments covering approximately 2,200 miles over 23 days. It is generally considered the most prestigious multi-stage bicycle race despite the grueling schedule (there are only two scheduled rest days). While the route changes each year, participants are guaranteed to encounter steep uphill climbs, unpredictable weather and a variety of road hazards. Every day, veterans and rookies compete to be the first overcome the physical demands of the race and don the yellow jersey (a nod to the yellow paper L’Auto was printed on).

Winning the Tour de France is complicated. It’s more like a game of chess than a race. In addition to physical performance and high tech gear, it involves strategy, teamwork and a great deal of patience. There are times when you give it your all and times when you sit back and let others lead. It involves sacrifice for the sake of the team and a steady stream of communication between teammates and even other riders.

In many ways, winning the Tour de France is like winning in business. There are periods of preparation and planning followed by periods of intense activity. There are times when the best strategy is to lay low and times when those who want to win leave everything they have on the road in pursuit of the goal.

Winning is hard. It isn’t for the weak of mind or spirit. It isn’t for those who take the easy way out. Winning is for those who are willing to sacrifice in order to stand on the podium. That’s why so few ever do.

What does it take to win your particular race?